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Growens website redesign
Project type
Website redesign
Date
August 2023
Role
I worked with a teammate to redesign the Investor Relations and Corporate Governance pages.
Problem
The pages were overloaded with content, leading to continuous scrolling. They were without a clear layout and included unclear buttons, making navigation challenging.
Solution
• We created an Overview page to offer users a centralized hub for accessing crucial information.
• To enhance usability, we reorganized the pages with dropdowns showcasing mandatory data from the last 5 years.
• We aligned the date format with the International Date Format for consistency.
• We improved accessibility by employing blue link text with underlining for better visibility and integrated icons for enhanced clarity.
Case Study
During my time at the UX Writing Academy, I worked alongside a team on a two-month real industry project with an Italian company called Growens. They are a global Digital Marketing Group with a workforce of more than 400 employees. I worked with a partner to redesign their Investor Relations and Corporate Governance pages.
