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Ukramedia website redesign
Project type
Website redesign
Role
UX Writer
Problem
Ukramedia became aware of dropping sales and suspected that its website may be a contributing factor. In an effort to improve the user experience and better resonate with their target audience, they sought to determine if improving their website content could help.
Solution
I'm leading research initiatives, ideation, and testing of new designs for Ukramedia's website.
Research
• Competitive Analysis
• Conversation Mining
• Content Audit
• User & Expert interviews
• User Survey
Ideation
• Personas
• Mini Content Style Guide
• Product Features List
• User Journey
• Wireframes and Mockups
Testing
• A/B Testing
• Usability Testing
Case Study
I'm currently working as a UX Writer intern at Ukramedia, an edtech company focused on offering resources and tools for Motion Designers. I'm looking to improve their website design with the goal of enhancing the user experience and driving sales growth. My primary objective is to create a more engaging and user-friendly website that would leave a positive impression on visitors and ultimately contribute to increased sales.















